La Reconocida marca Roa lanza el Cereal Roa para enriquecer los desayunos y las loncheras de toda la familia.
Un Cereal a base de arroz, tiene el sello de calidad, experiencia y tradición de la marca
Roa, con los beneficios nutritivos propios del arroz y tendrá precios atractivos y
asequibles para todos los hogares.
Cereal Roa tiene todos los beneficios propios del arroz: es naturalmente libre de gluten. Además, tiene un alto contenido nutricional, es bajo en azúcar y contiene vitaminas y minerales, es fuente de vitaminas B1, B2, B12, fuente de zinc y de vitamina C.
Cereal Roa es delicioso, divertido, para toda la familia -niños y grandes-, y viene en las tres opciones preferidas por las familias: hojuelas azucaradas (ahora por primera vez en Colombia a base de arroz) y arroz con sabores a chocolate o a vainilla.
Entre sus principales fortalezas está que tiene una excelente crocancia que no se pierde al
momento de mezclarlo, que es el primer cereal de arroz en el mercado, con sabor a vainilla
y que el arroz con chocolate, sabe a chocolate de “mesa” gracias a sus notas de Cacao, lo cual
se asocia a mayor naturalidad. Cereal Roa inicialmente tendrá dos presentaciones en bolsa
de 100 gramos y en bolsa de 230 gramos.
“Con el nuevo Cereal Roa seguimos ampliando nuestro portafolio para consolidar nuestra
marca Roa como la especialista en arroz del país” dice Aníbal Roa. “Gracias a su
extraordinaria combinación de sabor, calidad y precio, Cereal Roa es la opción perfecta y
deliciosa para todas las familias”.
Inicialmente estará disponible en los departamentos de Huila, Caquetá, Putumayo, Bogotá y sus alrededores.


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